Pemberdayaan Masyarakat di Desa Kalikurmo Berbasis Kearifan Lokal: Pelatihan e-Commerce untuk Meningkatkan Akses Pemasaran dan Penjualan Produk Hasil Desa

Authors

  • Cucun Alep Riyanto Universitas Kristen Satya Wacana https://orcid.org/0000-0003-3020-367X
  • I Gede Kesha Aditya Kameswara Fakultas Sains dan Matematika, Universitas Kristen Satya Wacana
  • Afif Afina Fakultas Sains dan Matematika, Universitas Kristen Satya Wacana
  • Ira Tyas Kurniasari Fakultas Sains dan Matematika, Universitas Kristen Satya Wacana
  • Yemima Kristiani Fakultas Sains dan Matematika, Universitas Kristen Satya Wacana

Keywords:

Community service activities, E-commerce training, improve incomes

Abstract

The community service activities are very crucial to be done in order to improve human resources in Kalikurmo village as well as helping people in this village to improve their income. The aim of this activities is to train the community in Kalikurmo village, especially Gedad hamlet, with basic knowledge about e-commerce and its use. The method used is data collection through questionnaires, counseling, e-commerce training and photo techniques. The results obtained from this community service activity are that this activity improves the quality of students themselves, and e-commerce training for the community is proven to be used by the community to promote and sell their product or handicrafts.

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References

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McKinsey (2016) Unlocking Indonesia’s digital opportunity.

Naufal, A., & Kusumastuti, Y. I. (2010). Evaluasi Program Pos Pemberdaya Keluarga (POSDAYA) (Studi Kasus Posdaya Bina Sejahtera Di Kelurahan Pasirmulya, Kecamatan Bogor, Kota Bogor, Jawa Barat). Jurnal Kebijakan dan Manajemen Publik, VI(2).

Utami, N. W. (2019) Pengertian Pembukuan dan Manfaatnya Untuk Bisnis, Jurnal.id. Available at: https://www.jurnal.id/id/blog/2017-pengertian-pembukuan-dan-manfaatnya-untuk-bisnis/#:~:text=perkembangan keuangan bisnis.-,Mengetahui Setiap Transaksi yang Dilakukan Oleh Perusahaan,dibutuhkan ketelitian untuk melakukan pencatatan. (Accessed: 28 July 2020).

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Published

2022-04-21

How to Cite

Riyanto, C. A., Kameswara, I. G. K. A., Afina, A., Kurniasari, I. T., & Kristiani, Y. (2022). Pemberdayaan Masyarakat di Desa Kalikurmo Berbasis Kearifan Lokal: Pelatihan e-Commerce untuk Meningkatkan Akses Pemasaran dan Penjualan Produk Hasil Desa. Magistrorum Et Scholarium: Jurnal Pengabdian Masyarakat, 2(2), 267–277. Retrieved from https://ejournal.uksw.edu/jms/article/view/6411

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